Social media marketing is no longer an option but a necessity for any brand or marketer who wants to succeed. Every business that has an online presence needs to have a social media presence as well. After all, you need to connect with consumers where they spend most of their time.

However, it is not that easy to manage multiple social media accounts at once and regularly post fresh content on each. For that, you need help. And, social media tools do just that—help you manage your social media accounts and content with ease.

Here’s a list of 3 social media tools :

ContentCal

ContentCal is a simple-to-use visual tool with custom approvals for content creation and publishing. It includes a Content Hub for all the social content you intend to share. Your marketing team can use the Content Hub to plan, develop, and deliver your social media strategy. It is the perfect place for sharing thoughts and inspiration with your team.

Iconosquare

This is a useful social media analytics tool for Instagram and Facebook. You can get detailed reports on your Instagram and Facebook accounts’ performance. It also allows you to analyse which content performed well and which didn’t.

Hootsuite

This is an all-in-one social media management tool that helps you manage your social media content end to end. From content curation to post scheduling to analytics, this is your one-stop social media tool. What’s more, is that it also allows you to listen in and monitor social conversations about your brand or niche. You can integrate this tool with almost all social media platforms.

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